Every great brand begins with a story — and my work lives in helping that story come alive. I am a strategist, marketer, and creative collaborator who’s spent my career connecting products, people, and purpose.

My background spans marketing, product development, merchandising, and sales. From working inside large global corporations and scaling PE-backed companies, to helping startups find their footing, I’ve seen how great ideas grow when the right product, story, and strategy come together.

After taking a pause to focus on family, I reconnected with what truly lights me up — helping people grow their businesses and championing handmade, one-of-a-kind work made by talented, passionate, real people.

Now, I partner with artists, makers, and creative brands to build marketing strategies that feel authentic, intentional, and true to their craft. I immerse myself in each brand I work with — understanding what makes it tick, how it’s built, and where it wants to go — so the marketing feels less like “promotion” and more like an extension of their creative process.

Great marketing isn’t just about getting noticed — it’s about helping the right people find what was made for them.